The Only 3 Things You Need To Know To Succeed In Your Cake Business

We live in an information age. Sometimes we get so overwhelmed with so much information that we don’t know what to concentrate or focus on.

So that is why this article is for you. I have narrowed down all the information you need to know as a cake business owner.

Here are the 3 most important things you must know to be a successful cake business owner.


Marketing is the No.1 thing you must know for success in your cake. If your customers do not know you or they do not know that you sell cakes, then you will make no money.

Marketing is important because it helps you sell your cakes.

The main aim of any business is to make money and marketing is the most important way to reach that end goal.

Without you constantly marketing your cakes or brand, your cake business will not exist because it is you telling people about your business that ultimately what your sales.

Yes you may be the best baker in the world, but if you do not market, your business will fail

You need to regularly find creative ways to reach new customers and draw them in so they can buy from you. Marketing is also important for your business growth.

In essence, Marketing helps bring in sales so that you can make the income you need from your business.

The Ultimate Guide To Marketing Your Cake Business

Struggling to book more cake orders in your cake business?

In order to grow your cake business, you NEED more cake orders…right?

If you are stuck trying to grow your cake business with no success, then you need a step to step guide on how to market your cake business.

The Ultimate Guide To Marketing Your Cake Business has many strategies you can double your cake business and book more cake orders

This 4 Week comprehensive Cake Business Marketing Course will guide you on all marketing techniques to promote your cake business and remove any anxieties you may have.   To get this Course, just head here:

The Only 3 Things You Need To Know To Succeed In Your Cake Business, Baking Business School


Many bakers struggle with pricing their cakes. They do not know how to price their cakes, what amount to charge their cakes, how to set prices and so on. That is why we see a lot of those questions in baking platforms where bakers post a picture of a cake and ask how much to charge. The simple but frustrating answer is that no one can tell you how much you should charge. 

As a business owner, you should know how much your time is worth when making a cake.

I know setting prices can be  is one of the most difficult things to set up in your business because pricing can depend on many factors such as your location, the types of cakes you sell, the type of customers you have, your local market and perhaps what your competitors charge.  However, if you want to know how to price your cakes right, you must first have a solid understanding of your own costs.

So how do you cost your Cakes?

Pricing your Cakes Right to Build a Money Making Cake Business’ Masterclass

Pricing your Cakes Right to Build a Money Making Cake Business’ Masterclass is created for bakers so that they can achieve their cake business dreams of building a moneymaking cake business.

In this Masterclass you will learn:

  • How to gain confidence in pricing and selling;
  • How to market to the right customers;
  • How to price cakes easily without stress;
  • Customers relations: How to deal with customers so they accept your price always;
  • Systems you should put in place to grow your cake business

To know what you will be learning in this master class, just go to this link:

The Only 3 Things You Need To Know To Succeed In Your Cake Business, Baking Business School

Expand your Knowledge

Never and I mean never stop learning. To be more successful you should always be learning something new every day.

Do you know that Bill gates reads 50 book a year? This is a billionaire and yet he still reads. So what is your excuse?

This year I made a deliberate effort to read more, at least 1-2 books a month and to learn something new every day. I subscribe to a lot of educative material so they send me emails every day. I also take online courses from time to time and I go for workshops. This last weekend I went for a personal finance master class.

We only have 24 hours a day but if you track your time, we spend some time just doing nothing, you can read a few chapters from a book, watch a tutorial on you tube, take an online course. The list is endless.

Try and do something aside from working on your business on your personal development.

Here are some of the things I do to expand my knowledge

  1. Read something everyday
  2. Learn from a mentor
  3. Take an online class
  4. Attend a workshop on a subject you don’t know anything about
  5. Subscribe  and read emails from blogs where they post a lot of educative material, e.g Baking Business School
  6. Surround yourself with people who know more than you
The Only 3 Things You Need To Know To Succeed In Your Cake Business, Baking Business School

So I have given you the 3 most important things you need to know to have a more successful cake business. If you need help in any of these area, take a look at our online courses or you can send me an email at   and I can point out to you the most ideal course for you.

Now, tell me what are you going to do now out of these 3?

Comment below. I’ll love to hear from you.

Rotimicakelady, Baking Business School, Marketing, Cake Business coach, How to make money in your cake business

About Me:

Hello, my name is Rotimicakelady and I am a cake business coach that teaches cake business owners how to grow and have a profitable cake business so that they have a constant stream of customers buying their delicious treats.

I have been running my own successful home based cake business for some years now. I have also been teaching bakers through my online courses who are struggling with low sales, with strategies on how to market, and price their cakes for profit.

In addition I am also run a Facebook Group where I coach, offer support and help bakers in their businesses.

I have helped over 50 bakers through my online course A comprehensive guide to starting your cake business in 30 days’ with much needed information on how to start a cake business in Nigeria. I also teach close to 4000 cake enthusiasts through my Facebook Group how to run a money making cake business.

I have been featured in ‘Naija Top Baker’ magazine, one of Nigeria’s foremost cake magazines and also been a Guest Speaker at the Bakery World Convention.

If you are struggling with getting customers for their cakes, I can help you solve this problem by showing you how to market, sell, price, plan, structure and brand your business so you are constantly selling to the right people who want your cakes.

The Baking Business School, Rotimicakelady, Get better results in your cake business

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We are available on a number of social media platforms where you will find educative content, videos, audios and other resources to help you in your cake business.

So please check them out and don’t forget to follow, subscribe and engage with us on all the baking Business School accounts.

This is where you will find educative content, videos, audios and other resources to help you in your cake business.

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  1. Hi RitimicakeLady

    Your tutorials are awesome and I have gained so much insight, valuable and commendable mentorship, tips and inspiration by following you. I am based in Namibia and would like to work with you in the future. God bless your career.


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