dreams

It’s My Birthday

Give it up to all April babies. Today is my birthday.

Since I’ve been self-employed I made the decision to never work on my birthday. Doesn’t that sound great? These are some of the benefits you get when you work for yourself :)!

As it is my birthday I and a few friends treated ourselves to a vacation in Abu Dhabi. I have been here for a few days and what a wonderful time I have been having.

There is nothing like giving yourself a break form work and hopping on a plane to go on a holiday.

As I woke up this morning and laid in bed, and looked at my awesome Abu Dhabi skyline. I couldn’t help but reflect not only on my cake business journey when I decided to do this full time, but also my life as a whole.

If I was still in my 9-5 job, I doubt I would be able to take a few days off on the whim and travel.

Since I became a cake business coach, I have learnt a lot about myself, about what I want to be, the type of person I am, the limit of what I can take,  the decisions I want to make, the people I want in my life, the mother I want to be and of course the type of business I want to have.

And there’s so much to learn still.

I thank God I’ve had such an incredible life thus far and I’ve been blessed with so many good things.

So, to celebrate my birthday I’ve put together a little list of some of the most important things I’ve learned so far.

Also enjoy some of my pics from my trip.

You are stronger than you think

Life is not easy as you know. I have gone through challenges. I have had highs and lows. Being an entrepreneur can test you to your limit. There will be days when you will be broke and no customers and there will be days when you have so many orders and have to attend to many things that you can hardly keep up.

Being a cake business owner is not a straight line to success, its full of twists and turns, loops, rings and circles. The only advise I can give you is to just keep on going. Better days are coming. I am a testament to that.

No matter what, people will always criticise you

We do not live in a perfect world. It is not always butterflies and rainbows wherever you go.  We’ve all been criticised at one time or the other. I too have been, even by close family members. If I had listened to all the negative comments I have heard, I won’t have started Baking Business School.  

My platform has helped thousands of people realise their cake business dreams, not only in Nigeria but also in other parts of West Africa, and beyond. When I feel down or depressed and feel like giving up, I think of the thousands of people who need my help, waiting for me to answer their emails, watch my videos, read my articles, It gives me the jumpstart to keep on going. Thank you guys.

So please do not listen to negative talk. Brush your shoulders and get on with your work.

Write your Goals

I am sure I do not have to hash this point. You know I am a great advocate of goal planning. Writing my goals and planning their execution has really helped me, not only in my business but my life.

I have a vision board where I paste pictures of things I want to achieve.   I don’t know how it works, but since putting pictures on my vison board, I’ve achieved a lot of my dreams and goals.

Do something scary

I remember when I got my first speaking engagement. To tell you I was scared is an understatement. I was terrified. I nearly wanted to turn it down. But I didn’t and I’m glad I did it afraid and it was a success.

How many opportunities have you lost because you were afraid? We all want to be successful, but most times for you to move to the next level, you have to get out from your comfort zone and go for it.

I too still struggle with putting myself out there, so each day I have to make a deliberate effort to be more open.

Invest in your self-development

All the knowledge I dispense is not just from personal experience. I have taken countless courses to learn a lot of things. For you to grow and be more successful, you have to invest in your education. Nowadays they are so many trainings and courses you can take even online.

Yes education cost money. But do not look at the cost. It is for the betterment of yourself and your business. So next time you see a training, don’t look at the cost, look instead at what you will learn and the benefits you will gain from such training.

So these are some of the lessons I have learnt so far, obviously this is not all but I believe these are the important bits.

This list involves things I have to work on daily as I am not definitely perfect, so need constant reminders so that is why I’m always writing things down.

Now tell me what you will write on your list.

Ok, enough writing, I’m off to celebrate.

Have some birthday cake on me.

Cheers to those celebrating their birthdays in April.

Rotimicakelady, Baking Business School, Marketing, Cake Business coach, How to make money in your cake business

About Me:

Hello, my name is Rotimicakelady and I am a cake business coach that teaches cake business owners how to grow and have a profitable cake business so that they have a constant stream of customers buying their delicious treats.

I have been running my own successful home based cake business for some years now. I have also been teaching bakers through my online courses who are struggling with low sales, with strategies on how to market, and price their cakes for profit.

In addition I am also run a Facebook Group where I coach, offer support and help bakers in their businesses.

I have helped over 50 bakers through my online course A comprehensive guide to starting your cake business in 30 days’ with much needed information on how to start a cake business in Nigeria. I also teach close to 4000 cake enthusiasts through my Facebook Group how to run a money making cake business.

I have been featured in ‘Naija Top Baker’ magazine, one of Nigeria’s foremost cake magazines and also been a Guest Speaker at the Bakery World Convention.

If you are struggling with getting customers for their cakes, I can help you solve this problem by showing you how to market, sell, price, plan, structure and brand your business so you are constantly selling to the right people who want your cakes.

The Baking Business School, Rotimicakelady, Get better results in your cake business

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5 WAYS TO IMPROVE YOUR CAKE BUSINESS IN 2018

 

We all want this year to be better than last year. We dream of how our lives will be if we had more money, less bills, a bigger house, a car, less weight and so on.

So instead of dreaming, what are you going to do about it? What are you going to do differently this year to make your cake business better?

What practical steps are you going to do to achieve your dreams?

Well here is a plan for you:

  1. GET PLANNING

How can you make 2018 different for your Cake Business? 

If you haven’t taken the time to sit down and plan your goals for this year – NOW is the time to do it.

Think about what you want to achieve this 2018.
How much money do you want to make each month from your business?

How do you want your Cake Business to GROW this year?

What business courses are you going to take this year

What new equipment do you want to buy this year?
To successfully achieve a goal, you need to have an action plan

Knowing exactly what you want  this year, breaking these steps down into little tasks you can complete daily will ensure you will reach your goals. 

Don’t continue to go into this year without your plan. Write it down! Create a schedule of each task for each week.

What didn’t you do in 2017 that your regret now? What needs to change this year so you aren’t repeating next year?

How will your cake business be different this year so you are being a better business owner?

Don’t wait by the phone waiting for customers. Come up with a strategy for getting customers.

Use this month to create a personal development plan that will help you think of ways to make more money and attract clients for your business.

 

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  1. TAKE GOOD PHOTOS OF YOUR CAKES

Taking beautiful, high quality photos of your cakes should be as important as making a good quality cake. Your cakes being visually appealing will make more potential customers stay on your social media page.

You don’t have to own an expensive digital camera to take good photos. A smartphone can take good pictures.

Here are some tips to keep in mind when photographing your cakes:

  • Use natural light-– nothing beats it. It makes colours pop and whites true. 
  • Use a white background. Don’t put anything behind a cake that competes for your attention. Make the cake the thing you can’t takes your eyes off. A plain white wall is a great choice
  • Clear all the cutter from the table
  • Photograph your cake from lots of different angles.
  • Add props – flowers, macarons, sweets, a cup of coffee next to your cupcakes, even a hand reaching up to hold smaller cakes and cupcakes. These are all great ways you can add some drama or dynamic movement to your images and give your viewers the opportunity to connect with the image by imagining themselves in that situation.
  • Think of composition- Composition wise, each cake will be different – some have all the detail on the top, so shoot from above. Some sections you may want to show off are on the side, so a nice simple front on shot will be best.
  • Make sure the feeling of the cake shines through – ultimately every cake you create tells a story, just like a painting, a portrait or any work of art. Look at the images, and really make sure you are capturing the essence of the cake.

 

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  1. BE ON INSTAGRAM

Instagram is the fastest growing social media platform today with millions of users and as a cake business you should be on it.

But before you join, here are some tips to get started:.

  • Only post your best photos, meaning well styled, well lit and with no extra clutter in the background. It will determine whether someone will want to follow you or not. It’s the first thing they see when they visit your account so make the invitation to follow you as irresistible as possible.
  • Post pics of all the behind the scenes action when you are making a cake.
  • Make sure your Instagram handle is on all your marketing materials and social media platforms.
  • You can create a dedicated hashtag and use it on every post. For instance, when i post something I include the hashtag #bakingbusinessschool. So you too can create your own hashtag.
  • Use hashtags for each and every post. The more hashtags, the more reach you will have.
  • Use your bio link to drive traffic to your newest content.
  • Post something personal with write descriptive captions. I have found out that telling a personal story  generate engagement and sharing.
  • Use a call to action to tell people what you want them to do with your posts. Tell them to share for a chance to win a prize. Find clever ways to get people to share your content.
  • Find local influencers in your market and contact them for collaborations. This usually means offering free products in exchange for a shoutout to potentially tens of thousands or more local followers.

 

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  1. LIMIT YOUR SELECTION

 Make cakes you enjoy and it will show in your work. Being a maker of all cakes will just overwhelm you especially if you don’t have much help and are not skilled in all the cake techniques .There are some types of cakes I don’t like doing , for instance, wedding cakes. I don’t enjoy them and I probably wouldn’t give it my best, so I don’t offer them.

It it’s smarter and less labour intensive to maximize on your strengths instead of spending a lot of time doing amateurish work on something you do not enjoy.

What types of cakes do you enjoy doing? It is ok if fondant is not your strong point. You can be the buttercream cake queen or be a cupcake master.

Your energy is much better spent on using your good skills and making them excellent by taking on challenging work that you enjoy.

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  1. SORT YOUR FINANCES

You need to be on top of your finances to have a sustainable cake business. You need to establish a record keeping process if you want to succeed in your cake business. And these are the things you should start doing:

  • Have a Separate Bank Account for your Business.
  • Have a Business Plan for your Cake Business
  • Develop a Chart of Accounts for your Cake Business
  • Keep all your Business Invoices and Receipts
  • Keep Records of all your Business Income and Expenses
  • Keep a Ledger or Account book of expenses and update the ledger regularly
  • Review your Business Bookkeeping Accounting Entries

 

So please take these tips in mind and let’s make 2018 an awesome year for our businesses.

Would love to hear from you. What things are you going to do this 2018 to improve your businesses?


cake business pic

 

Start an Online Course           See our Free Resource Library          Read our Blog

                Register for a Mini Course                 Start your Cake Business Today

 


 

me16

About Me:

Hello, my name is Rotimicakelady and I am a cake business coach that teaches cake business owners how to grow and have a profitable cake business so that they have a constant stream of customers buying their delicious treats.

I have been running my own successful home based cake business for some years now. I have also been teaching bakers through my online courses who are struggling with low sales, with strategies on how to market, and price their cakes for profit.

In addition I am also run a Facebook Group where I coach, offer support and help bakers in their businesses.

I have helped over 50 bakers through my online course A comprehensive guide to starting your cake business in 30 days’ with much needed information on how to start a cake business in Nigeria. I also teach close to 4000 cake enthusiasts through my Facebook Group how to run a money making cake business.

I have been featured in ‘Naija Top Baker’ magazine, one of Nigeria’s foremost cake magazines and also been a Guest Speaker at the Bakery World Convention.

If you are struggling with getting customers for their cakes, I can help you solve this problem by showing you how to market, sell, price, plan, structure and brand your business so you are constantly selling to the right people who want your cakes.xx103

How To Achieve Your Baking Income Goals By The End Of The Year

We are at the last quarter. Very soon we will be celebrating Christmas.

Where did all the time go i wonder?

I want you to ask you a question. Since January this year to now, what have you achieved?

I was taking a look at some of my goals that i wrote down in January, and yes i am happy that i have achieved a bit, but there were a number of goals that i am yet to do or even start. I started to feel bad thinking of my unfinished goals, but then I thought of all what i I achieved so far and still i have like 2 months left to get started on the others.

That is why i am so adamant about having goals, You cannot just wander through life doing things haphazardly. We all need direction and the only way you can do this is to have a goal and once you know what you want, you can start making plans to implement those goals.

I remember a post i did some months back about how you can make One Million naira in one year selling cakes. And how can you achieve that? It is by having a plan and in that post i detailed a plan on how you can achieve this figure in one year or less. You can read and get the N1,000,000 plan here.

So I am sure most of us like me want to have or earn a certain amount of money by year end or have achieved something in their cake business by 31st December 2017, so that i why i am creating something just for you.

If you are struggling with getting customers for their cakes, I have designed an online course that will solve this problem by showing you how to market, sell, price, plan, structure and brand your business so you are constantly selling to the right people who want your cakes.

I know selling your cakes is a major struggle for most bakers, so this November I will be launching an Online Course that will show you how to sell your cakes so that at least you can earn some money for Christmas.

If  you think you will be interested in this Course, when it comes out, just enrol below, and you will be put on the waiting list, so you will be informed before anyone else when the Course is launched.

Also by enroling, you will also get a free gift which is a free resource guide on hoe to price your cakes and cupcakes.

Just click on this link here to be on the waiting list or just register for the Free pricing Guide below.

Here is the link again:

http://www.subscribepage.com/r2l3a3

Will love to hear from you, just comment below with your cake business question and will be happy to help.


Download Our Free Guide To Pricing Your Cakes and Cupcakes

freebie design 1

Just Click On The Link Here

 

 

cake business pic

 

Start an Online Course           See our Free Resource Library          Read our Blog

                Register for a Mini Course                 Start your Cake Business Today

 

me16

About Me:

Hello, my name is Rotimicakelady and I am a cake business coach that teaches cake business owners how to grow and have a profitable cake business so that they have a constant stream of customers buying their delicious treats.

I have been running my own successful home based cake business for some years now. I have also been teaching bakers through my online courses who are struggling with low sales, with strategies on how to market, and price their cakes for profit.

In addition I am also run a Facebook Group where I coach, offer support and help bakers in their businesses.

I have helped over 50 bakers through my online course A comprehensive guide to starting your cake business in 30 days’ with much needed information on how to start a cake business in Nigeria. I also teach close to 4000 cake enthusiasts through my Facebook Group how to run a money making cake business.

I have been featured in ‘Naija Top Baker’ magazine, one of Nigeria’s foremost cake magazines and also been a Guest Speaker at the Bakery World Convention.

If you are struggling with getting customers for their cakes, I can help you solve this problem by showing you how to market, sell, price, plan, structure and brand your business so you are constantly selling to the right people who want your cakes.

 

Don’t Give Up – How to keep on going and never give up on your business goals and dreams

How many times do we feel like giving up?

If you do not want to admit it, well I will tell you. I do. Sometimes many times a month. I feel like giving up when I don’t get any orders, I feel like giving up when I see Facebook post of my colleagues talking about their successes. I feel like giving up when I am not making enough money to buy things for my kids or to pay some bills.

So do not feel you are alone in feeling this way.

Whether your goal is to further your career, succeed in love or marriage, become the ultimate cake queen, lose weight, or any other personal ambition, staying motivated and keeping your attention focused on your ultimate aspiration is critical.

Becoming distracted or letting failure derail your plans will never let you get what you want.

The only way to win is to keep on trying.

As basketball superstar Michael Jordan put it, “I’ve missed more than 9,000 shots in my career. I’ve lost almost 300 games. 26 times I’ve been trusted to take the game winning shot and missed. I’ve failed over and over and over again in my life. And that is why I succeed.”

In today’s blogpost, I want to give some tips to keep you on track so that you can continue to strive to achieve your cake business dream despite any setback, any failure, any distraction, and any mistake.

 

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Worst Case Scenario

At the start of the day, think about the absolute worst thing that could happen. How likely is it that things would get so bad? Probably not very. Remind yourself that even if the worst occurs, you have what it takes to overcome any situation, no matter how terrible.

It’s the Journey, Not the Destination

Living in the moment is the best source of motivation you will ever find. Enjoy the day to day experience of living your life, both when things are going well and when you are dealing with problems. It will give you a better appreciation of who you are and what you can contribute to the world around you. So when you are busying piping your 1000th rose, try and not think of it as a chore, but something that could catapult you to greatness.

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Procrastination Is Your Enemy

In the groundbreaking motivational guide “Success through a Positive Mental Attitude”,Napoleon Hill famously interjected “Do it now!” as a rallying cry for successful people. Never delay or procrastinate or your opportunities may be lost. Your time is the one thing you can never get back. Treat your time like it’s a valuable commodity.

Today Is All You Can Influence

Accomplishing long term goals is a moment by moment activity. You can’t change what has happened in the past, but you can influence what will happen in the future by focusing on achieving the goals you set for yourself each day. Do the very best you can with what you have to work with right now. If you do, the future will take care of itself.

 

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Be Inspired Passion

 People who don’t care, don’t succeed. Passion is one part emotion and one part commitment. If you have commitment but no passion, your work will be dull. If you have passion, but no commitment, your work will be undirected. But when the two come together and you bring real passion to what you do each day, there can be no stopping you.

Use Measurable Objectives

You can accomplish any goal by breaking it down into a series of smaller steps. Set a long-term goal for yourself, then create milestones to measure how close you are getting to achieving it each day, week and month. Mark your milestones down on a calendar and hang it somewhere that you will see it each day. Celebrate victories when you achieve your goals.

So I hope I have provided you some tips designed to motivate you to never give up on your dreams and ambition.

The truth is that nobody can motivate anybody to do anything. You need to inspire and motivate yourself most times.

The  techniques described here can all be boiled down to 3 keys to successful living:

  • Being willing to leave your comfort zone
  • Not being afraid to make mistakes
  • Not indulging in self-limiting thinking

As with all things in life, mistakes are going to happen. You can prepare as much as possible, but the unexpected will always occur sooner or later.

Successful people don’t let setbacks and obstacles stop them from moving toward their ultimate goals.

Instead, they continually commit themselves to happiness and positive thinking, no matter what happens.

By keeping your eye on the prize and daring to dream big, you can achieve anything you want in life.

Good luck!

I am rooting for you 🙂 


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Join our 8 day marketing challenge at if any of these applies to you:

• you don’t know how to start promoting your cakes
• You’re a baker, not a marketer, sales person, blogger, social media manager or accountant.
• You do not have much money
• You want to advertise but don’t know where (or when) is the best time? 
• You really need more cake orders and looking for ideas on how to make more people know about your cake business.

If Yes, join our 8 days Marketing challenge here: 

 


 

me 6Rotimicakelady is your personal cake fairy. She is a cake business consultant and Coach.

She runs the Cake Business Owners Club where she helps bakers through Online courses have super profitable and successful cake businesses.

She has a passion for helping women who have a passion for baking, transition from hobby cake makers to successful and profitable cake business owners.

She also help cake business owners who have struggling in their cake business with strategies to enable them get more customers, so you make more money. Rotimicakelady is passionate about Cakes, business and making money.