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Posted on September 3, 2018 by Rotimicakelady.

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Things you need to do to make customers book your cakes

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Hello , Nobody knows about my business? How many of you have said this or even thought about this? Running a business has its own challenges and the last thing that you want to happen is people not even knowing you exist. But this is the reality for most cake business owners in Nigeria. The more people that know you, the more likely you will get customers for your business. You want customers and you want everyone to know what your are selling, which are cakes. Maybe you’ve gotten a few customers under your belt, but because they are some people who are paying for your cakes doesn’t mean that your business is known state wide, nationwide or even worldwide. Who doesn’t want worldwide domination for your cakes? I am sure you do. So here are 5 ways to let the world or at least the locality where you live know about your business: Read more by going to the Bio link. #cakebusiness #businessawesome #sellingcakes #marketing #coaching #cakebusinesstips #liveandlearn #cakebiz #bakerlife #smallbusiness #cakedecorator #homebasedbusiness #homebasedcakebusiness #cakesidehustle #sidehustle #cakeclass #cakebusinessclass #smallcakebusiness #bakingbusinessschool #rotimicakelady #bakingbusinessowners #cakebusinessowners
Brand yourself Branding is very important. We want people to associate you with cake. So how do you do this? As you go about your daily activities, like while dropping your children at school, going to the market, making a delivery, wear a branded t-shirt of your business. You can buy different coloured t-shirts from the market. Then find someone to print your logo on the t-shirts. You can even print funny slogans on some of the t-shirts like ‘ Want cake, call me’, ‘a party without cake is just a meeting’; ‘you can’t buy happiness but you can buy cake’. When you do this, you may not notice it but people are watching. Your brand is registering in their heads subconsciously. So do not be shy about using yourself to advertise your busines. #branding #cakebusiness #businessawesome #sellingcakes #marketing #coaching #cakebusinesstips #liveandlearn #cakebiz #bakerlife #smallbusiness #cakedecorator #homebasedbusiness #homebasedcakebusiness #cakesidehustle #sidehustle #cakeclass #cakebusinessclass #smallcakebusiness #bakingbusinessschool #rotimicakelady #bakingbusinessowners #cakebusinessowners
Are you a potato, egg or coffee ? Once upon a time a girl complained to her father that her life was miserable and that she didn’t know how she was going to make it. She was tired of fighting and struggling all the time. It seemed just as one problem was solved, another one soon followed. Her father, a chef, took her to the kitchen. He filled 3 pots with water and placed each on a high fire. Once the 3 pots began to boil, he placed potatoes in one pot, eggs in the second pot, and ground coffee beans in the third pot. He then let them sit and boil, without saying a word to his daughter. The daughter, moaned and impatiently waited, wondering what he was doing. After he turned off the burners. He took the potatoes and boiled egg out of the pot and placed them in a bowl. He then ladled the coffee out and placed it in a cup. he asked. “Daughter, what do you see?” “Potatoes, eggs, and coffee,” she hastily replied. “Look closer,” he said, “and touch the potatoes.” She did and noted that they were soft. He then asked her to take an egg and break it. After pulling off the shell, she observed the hard-boiled egg. Finally, he asked her to sip the coffee. Its rich aroma brought a smile to her face. “Father, what does this mean?” she asked. He then explained that the potatoes, the eggs and coffee beans had each faced the same adversity– the boiling water. However, each one reacted differently. The potato went in strong, hard, and unrelenting, but in boiling water, it became soft and weak. The egg was fragile, with the thin outer shell protecting its liquid interior until it was put in the boiling water. Then the inside of the egg became hard. However, the ground coffee beans were unique. After they were exposed to the boiling water, they changed the water and created something new. “Which are you,” he asked his daughter. “When adversity knocks on your door, how do you respond? Are you a potato, an egg, or a coffee bean? “ Moral: In life, things happen around us, things happen to us, but the only thing that truly matters is what happens within us. Which one are you? #motivationmonday #monday #motivation #inspiration #rotimicakelady
Have a cake party One strategy I told a member in one of my coaching sessions was the idea of having a cake party. She mentioned to me that she lived near a polytechnic. I told her she could have a lot of business from the students. I told her that if she knew one person who lived in a hostel she could have a cake party where she will offer free samples of her cakes, pastries and other baked goods to the students. She could print flyers to distribute to students inviting them to sample free cake. At the party, students will have a chance to sample her products, she can have one on one conversation with them. She can then distribute her menu of items or her business cards to those that attended. The wonderful thing is that you have all your target customers in one room, so this is the most excellent opportunity for you to project the best version of your business and to market to your ideal clients. #cakebusiness #businessawesome #sellingcakes #marketing #coaching #cakebusinesstips #liveandlearn #cakebiz #bakerlife #smallbusiness #cakedecorator #homebasedbusiness #homebasedcakebusiness #cakesidehustle #sidehustle #cakeclass #cakebusinessclass #smallcakebusiness #bakingbusinessschool #rotimicakelady #bakingbusinessowners #cakebusinessowners
Use a Broadcasting system ......... Lastly let me give you a bonus strategy for getting more customers. In one session, a lady informed me that she gets a lot of repeat customers. I told her that was good and she should capitalize on that. She should create a database of those customers and send them periodic emails or texts. She should also contact them before a person’s birthday in their household and ask them to book a cake for a special price offer. Another strategy I spoke about was to encourage her current customers to refer her business. She could start a campaign by sending out a message to her current customer base saying that if their friends orders a cake from you, they will get a free box of cupcakes. #entrepreneurlife #entrepreneurslife #workandtravel #entrepreneurlifestyle #businesslife #startuplife #workanywhere #freelance life #digitalnomad #laptoplifestyle #businessowner #smallbusinessowner #beyourownboss #businessowners #entrepreneurial #startups #entrepreneursofinstagram #entrepreneurspirit #rotimicakelady #bakingbusinessschool #bakingbusinessowners #cakebusinessoenersclub
P There are opportunities all around you Your customers are everywhere. You might not believe it right now. But your next customer is among the people around you. Look are areas and people around your locality where you can market your business. Do you live near schools, a university, offices, churches. Even though you are a shy person or don’t have friends, start with what you have. Do you have a child in school? Start form there. Ask to sponsor their next PTA event with some nicely decorated cupcakes. Schools are a great source of customers because that is where your target customers are- which are mothers. At such events, you don’t just drop your cupcakes and leave. Market yourself. Go to people and ask them if they liked the cupcakes, tell them you are avaliable to make various baked good for their occasions and of course give them your business cards. When you do this continually for like 2-3 events at the school. You will see that your brand reach will be increasing and eventually you will get more sales. This same strategy also applies to places like churches and offices. Provide a few free samples and talk about your business. Do this and watch the orders come in. #businessowner #smallbusinessowner #beyourownboss #businessowners #entrepreneurial #startups #entrepreneursofinstagram #entrepreneurspirit #rotimicakelady #learning #bakingbusinessschool #bakingbusinessadvice #bakingbusinessowners #cakebusinessownersclub #cakebusinessowners

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Hello, my name is Rotimicakelady and I am a cake business coach that teaches cake business owners how to grow and have a profitable cake business so that they have a constant stream of customers buying their delicious treats.

I have also been teaching bakers through my online courses who are struggling with low sales, with strategies on how to market, and price their cakes for profit.

I coach, offer support and help bakers in their businesses.
I have helped over 50 bakers through my online course ‘A comprehensive guide to starting your cake business in 30 days’ with much needed information on how to start a cake business in Nigeria. I have also taught over 4000 cake enthusiasts through my Facebook Group how to run a money making cake business.

I have been featured in ‘Naija Top Baker’ magazine, one of Nigeria’s foremost cake magazines and also been a Guest Speaker at the Bakery World Convention.

If you are struggling with getting customers for their cakes, I can help you through my online courses solve this problem by showing you how to market, sell, price, plan, structure and brand your business so you are constantly selling to the right people who want your cakes.

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https://bakingbusinessschool.com.ng/mini-courses-2/

I teach Cake Business Owners and Bakers how to start, run, build and have a Profitable and successful cake business in Nigeria.

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Hello , Nobody knows about my business? How many of you have said this or even thought about this? Running a business has its own challenges and the last thing that you want to happen is people not even knowing you exist. But this is the reality for most cake business owners in Nigeria. The more people that know you, the more likely you will get customers for your business. You want customers and you want everyone to know what your are selling, which are cakes. Maybe you’ve gotten a few customers under your belt, but because they are some people who are paying for your cakes doesn’t mean that your business is known state wide, nationwide or even worldwide. Who doesn’t want worldwide domination for your cakes? I am sure you do. So here are 5 ways to let the world or at least the locality where you live know about your business: Read more by going to the Bio link. #cakebusiness #businessawesome #sellingcakes #marketing #coaching #cakebusinesstips #liveandlearn #cakebiz #bakerlife #smallbusiness #cakedecorator #homebasedbusiness #homebasedcakebusiness #cakesidehustle #sidehustle #cakeclass #cakebusinessclass #smallcakebusiness #bakingbusinessschool #rotimicakelady #bakingbusinessowners #cakebusinessowners
Brand yourself Branding is very important. We want people to associate you with cake. So how do you do this? As you go about your daily activities, like while dropping your children at school, going to the market, making a delivery, wear a branded t-shirt of your business. You can buy different coloured t-shirts from the market. Then find someone to print your logo on the t-shirts. You can even print funny slogans on some of the t-shirts like ‘ Want cake, call me’, ‘a party without cake is just a meeting’; ‘you can’t buy happiness but you can buy cake’. When you do this, you may not notice it but people are watching. Your brand is registering in their heads subconsciously. So do not be shy about using yourself to advertise your busines. #branding #cakebusiness #businessawesome #sellingcakes #marketing #coaching #cakebusinesstips #liveandlearn #cakebiz #bakerlife #smallbusiness #cakedecorator #homebasedbusiness #homebasedcakebusiness #cakesidehustle #sidehustle #cakeclass #cakebusinessclass #smallcakebusiness #bakingbusinessschool #rotimicakelady #bakingbusinessowners #cakebusinessowners
Are you a potato, egg or coffee ? Once upon a time a girl complained to her father that her life was miserable and that she didn’t know how she was going to make it. She was tired of fighting and struggling all the time. It seemed just as one problem was solved, another one soon followed. Her father, a chef, took her to the kitchen. He filled 3 pots with water and placed each on a high fire. Once the 3 pots began to boil, he placed potatoes in one pot, eggs in the second pot, and ground coffee beans in the third pot. He then let them sit and boil, without saying a word to his daughter. The daughter, moaned and impatiently waited, wondering what he was doing. After he turned off the burners. He took the potatoes and boiled egg out of the pot and placed them in a bowl. He then ladled the coffee out and placed it in a cup. he asked. “Daughter, what do you see?” “Potatoes, eggs, and coffee,” she hastily replied. “Look closer,” he said, “and touch the potatoes.” She did and noted that they were soft. He then asked her to take an egg and break it. After pulling off the shell, she observed the hard-boiled egg. Finally, he asked her to sip the coffee. Its rich aroma brought a smile to her face. “Father, what does this mean?” she asked. He then explained that the potatoes, the eggs and coffee beans had each faced the same adversity– the boiling water. However, each one reacted differently. The potato went in strong, hard, and unrelenting, but in boiling water, it became soft and weak. The egg was fragile, with the thin outer shell protecting its liquid interior until it was put in the boiling water. Then the inside of the egg became hard. However, the ground coffee beans were unique. After they were exposed to the boiling water, they changed the water and created something new. “Which are you,” he asked his daughter. “When adversity knocks on your door, how do you respond? Are you a potato, an egg, or a coffee bean? “ Moral: In life, things happen around us, things happen to us, but the only thing that truly matters is what happens within us. Which one are you? #motivationmonday #monday #motivation #inspiration #rotimicakelady
Have a cake party One strategy I told a member in one of my coaching sessions was the idea of having a cake party. She mentioned to me that she lived near a polytechnic. I told her she could have a lot of business from the students. I told her that if she knew one person who lived in a hostel she could have a cake party where she will offer free samples of her cakes, pastries and other baked goods to the students. She could print flyers to distribute to students inviting them to sample free cake. At the party, students will have a chance to sample her products, she can have one on one conversation with them. She can then distribute her menu of items or her business cards to those that attended. The wonderful thing is that you have all your target customers in one room, so this is the most excellent opportunity for you to project the best version of your business and to market to your ideal clients. #cakebusiness #businessawesome #sellingcakes #marketing #coaching #cakebusinesstips #liveandlearn #cakebiz #bakerlife #smallbusiness #cakedecorator #homebasedbusiness #homebasedcakebusiness #cakesidehustle #sidehustle #cakeclass #cakebusinessclass #smallcakebusiness #bakingbusinessschool #rotimicakelady #bakingbusinessowners #cakebusinessowners
Use a Broadcasting system ......... Lastly let me give you a bonus strategy for getting more customers. In one session, a lady informed me that she gets a lot of repeat customers. I told her that was good and she should capitalize on that. She should create a database of those customers and send them periodic emails or texts. She should also contact them before a person’s birthday in their household and ask them to book a cake for a special price offer. Another strategy I spoke about was to encourage her current customers to refer her business. She could start a campaign by sending out a message to her current customer base saying that if their friends orders a cake from you, they will get a free box of cupcakes. #entrepreneurlife #entrepreneurslife #workandtravel #entrepreneurlifestyle #businesslife #startuplife #workanywhere #freelance life #digitalnomad #laptoplifestyle #businessowner #smallbusinessowner #beyourownboss #businessowners #entrepreneurial #startups #entrepreneursofinstagram #entrepreneurspirit #rotimicakelady #bakingbusinessschool #bakingbusinessowners #cakebusinessoenersclub
P There are opportunities all around you Your customers are everywhere. You might not believe it right now. But your next customer is among the people around you. Look are areas and people around your locality where you can market your business. Do you live near schools, a university, offices, churches. Even though you are a shy person or don’t have friends, start with what you have. Do you have a child in school? Start form there. Ask to sponsor their next PTA event with some nicely decorated cupcakes. Schools are a great source of customers because that is where your target customers are- which are mothers. At such events, you don’t just drop your cupcakes and leave. Market yourself. Go to people and ask them if they liked the cupcakes, tell them you are avaliable to make various baked good for their occasions and of course give them your business cards. When you do this continually for like 2-3 events at the school. You will see that your brand reach will be increasing and eventually you will get more sales. This same strategy also applies to places like churches and offices. Provide a few free samples and talk about your business. Do this and watch the orders come in. #businessowner #smallbusinessowner #beyourownboss #businessowners #entrepreneurial #startups #entrepreneursofinstagram #entrepreneurspirit #rotimicakelady #learning #bakingbusinessschool #bakingbusinessadvice #bakingbusinessowners #cakebusinessownersclub #cakebusinessowners
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